When you turn on the lights in your home, do you quickly thank the electric company or power plant? Or the solar panels or wind turbines that provide the electricity? Of course not. So on the air, why do you credit your source?

This article explains why radio shows should never credit your source. Including:

  • How you’re killing your show when you credit your source.
  • Referencing the source makes no sense to a listener.

Don’t Credit Your Source


Subscribe now to unlock this article and thousands more for personalities, programmers and promotions pros.

Sign Up

Are you already a member? Make sure you are logged in to access this content Log In