An arranged marriage is when a bride and groom are selected by others, usually their family. It’s still common in some cultures. It’s very common in the radio industry. Many companies choose personalities for their skills and assume chemistry will just happen.
This article is about coaching personalities in an arranged marriage morning show. Including:
- Why do broadcasters cast a show with an arranged marriage?
- The challenges each programmer will face in this situation.
- Transitioning from a solo show to a team show.
- Building chemistry and a For The Show mentality.