Friday, June 25, 2021

How To Create Surprise in Storytelling

Imagine reading a mystery novel. You get to the end, full of anticipation for the unexpected twist. But instead of a surprise, the solution to the mystery is obvious. It was predictable from the...

Four Types of Stories: Four Types of Content

There are unlimited options for creating compelling audio content. Wrapping your head around the concept of identifying all possibilities is a daunting task. But let’s try, just to make your head explode. When it...

How To Set Up A Great Story

Here's a really simple topic that worked for the team at K104/Dallas on many levels, but I want to focus on the brilliant way the team executed the setup. In storytelling and on-air break construction,...

A Classic Example Of An Amazing Story Arc

Great on-air storytellers have a plan. They brainstorm, prepare and think about how a storyline will be developed. And they execute with precision, loading it with the right details as they build momentum toward...

Storytelling Tricks That Make You More Interesting

Storytelling is a complicated skill. Most of us think of it as a gift. Either you have it or you don't. It's true that some folks are simply good storytellers by nature, but every...

The Truth About Telling The Truth In Storytelling

When coaching air talent, a sticking point is often about telling the truth on the air. It's always a good idea to speak from an honest, authentic place. But does that mean you should...

Brainstorming Tips To Find Personal Stories

One of the best ways for listeners to get closer to a radio personality is through telling personal stories. Getting a glimpse inside the lives of a favorite personality can help the audience develop...

Tell More Interesting Stories by Being Vulnerable:

Audiences will care about you as long as it relates to them, and not a moment longer.  On the other hand, listeners turn off the moment they think you’re trying to be cool. They...

Performance Tricks to Choose The Right Details In a Story

A good storyteller enriches their content with dramatic, vivid details. A weak storyteller bores the audience by loading them down with details that lead nowhere. Choosing the right details is a mystery to many...

Perspective Is a Key to Effective Storytelling

In a Storytelling workshop, I was asked a question about how often the same story can be told. At first, it seems like a somewhat silly question. I mean, who wants to hear, let...

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Create a Radio Tease Like a Highway Sign

A good radio tease is one of the most powerful weapons for attracting tune in occasions. Some personalities are shy about teasing, thinking it's...