Storytelling

Audiences will care about you as long as it relates to them, and not a moment longer.  On the other hand, listeners turn off the moment they think you’re trying to be cool. They...

Some personalities struggle to find personal stories. And there's a good reason for that. It's hard for some to share their experiences and observations in a natural, authentic and relatable way. But there's a...

Dead ends and detours are frustrating on a road trip. But they're even more destructive on radio shows. On the air, both are equally dangerous on the air. In this article, I show you how...

One of the best ways for listeners to get closer to a radio personality is through telling personal stories. Getting a glimpse inside the lives of a favorite personality can help the audience develop...

Great on-air storytellers have a plan. They brainstorm, prepare and think about how a storyline will be developed. And they execute with precision, loading it with the right details as they build momentum toward...

A well-told personal story can be the most powerful element on the air. And if the story is personal, powerful and emotional, it can be much more. This is an example of how a...

Ah, the power of personal stories. It's one of the most important skills for all personalities. But the power must be unlocked. Fortunately, radio personalities can study the art of storytelling for examples from...

In a Storytelling workshop, I was asked a question about how often the same story can be told. At first, it seems like a somewhat silly question. I mean, who wants to hear, let...

Some personalities are better storytellers than others. But everyone becomes a better storyteller when they have help from an enthusiastic and supportive audience. That's why it's important to be a good partner and help...

There are as many ways to tell stories as there are story tellers. Style and personality are unique to each performer. Yet, there are constants that transcend the individual. Yet, there are standards that...