One of the benefits of a content recycling strategy is maintaining a consistent sound, even when personalities are on vacation. Many programmers believe in the strategy of moving another talent to the morning show or adding a guest from outside the station. That may be valid for a talk or sports talk stations that rely on up to the minute, breaking news. But for most, I prefer to air Best Of Shows.

This article explains the best practices for programming Best Of Shows. including:

  • Why you should not displace other personalities.
  • How to manage vacation schedules on multi-cast shows.
  • Pros and cons of a show taking time off together or separately.
  • Are Best Of Shows as appealing as a live show?
  • Six solid tips for programming shows when talent is off.

Basic Guidelines For Best Of Shows

________________________________
Hey, Sorry!

This content is for members only. But you can sign up for a membership for just $1 for the first 14 days! Then, if you like it, stay on with your Insiders membership.
Sign Up Are you already a member? Make sure you are logged in to access this content Log In