Program directors often confuse air talent by asking for things they don’t really want. And the results can become a big problem. We often provide instruction without regard to how that information is heard or interpreted. That’s often the case when trying to improve energy.

This article explains how radio shows can improve energy on the air the right way. Including:

  • Problems that happen when personalities try to pump up the energy.
  • How to achieve and maintain forward momentum.
  • 6 tips to improve energy the right way!

How Some Personalities Try To Improve Energy


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