White-haired Samuel Clemens was recognized for his power of celebrity and personality in establishing and spreading his brand. He was just an author with a down-home brand image. And he may be the key that helps you learn to be funny.
In this article, I share insights from Mark Twait that help radio personalities learn to be funny. Including:
- What caused audiences to fall in love with Twain.
- The importance of creating expectations through a comedic brand.
- How exaggeration is the key to all humor.
- The power of choosing the right words to learn to be funny.