Are you one of those (many) personalities that take show prep for granted? You’re convinced that if you have a list of topics in front of you, you’ll be able to “feel it” when the time is right to launch a topic. And those spontaneous ad-lib skills will turn each break into radio gold. You’re not sure exactly how the break is going to happen, but you know it’s going to be good. You’ll figure it out as you go and identify the high point when it happens. Okay. Good luck with that. Maybe this will help put show prep in perspective.
Imagine being asked to deliver a message to a jam-packed stadium, just before the start of a major event. There are 75,000 fans gathered to watch a game or concert. And you have a chance to influence them.
You can say anything you want. There’s no time limit, but it has to be tight because they’re not gathered to hear you speak. They’re attending an event. You’re just part of the environment at the event.
Of course, you want to make an impression. And you’re feeling the pressure competing to get the attention of the crowd. This is an opportunity to cause them to know and remember you.
Do you feel the pressure?