Writers create stories around a formula that creates a story arc. The goal is to take the reader on a journey from chapter to chapter with a compelling story. The result is a sticky thread called a story arc. Good ones add expectation, suspense, and texture to the storyline.

This article explains how a story arc works and how to create them on the radio. Including: 

  • Story arcs are on the radio.
  • Examples of serial content that resonate.
  • Breaking down the key segments from a great morning show example.

Story Arcs and Serial Content


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