Conflict (or friction-yes, there is a difference) is the foundation of storytelling. It creates tension, drives curiosity, and fosters emotional engagement, which is the key to successfully making a personal connection with your audience. Whether narrating a personal experience, discussing a trending news story, or diving into audience interactions, the presence of conflict transforms mundane moments into gripping, relatable stories that demand attention. If you can use conflict to find your story, it will be more vivid and alive.
But conflict isn’t just about arguments or dramatic fights—it’s about opposing forces that create interesting and relatable situations. There are five specific ways you can use conflict to find your story and by extension, open a world of new possibilities.
