What’s the most effective process for converting ideas into entertainment nobody else can perform? And what methods are best for turning content into stories listeners can relate to? Here’s a structure that may work. It’s called the inverted funnel.
This article is about the Inverted Funnel approach to generating unique content in show prep. Including:
- An explanation of the inverted funnel from Mandy Young.
- How to use content sources (including show prep services) most effectively.
- Developing the break so it resonates.
- How to find a solid hook that generates interest.
- An example of the Inverted Funnel in action.
